Jeff Barrett

Director New Business Development at "F.LLI VERONI FU ANGELO S.P.A

Jeff Barrett is an experienced sales and business development professional with a strong background in the food industry. Currently serving as Director of New Business Development at F.lli Veroni fu Angelo s.p.a. since March 2022, Jeff focuses on expanding business opportunities in the Midwest, engaging with major retailers such as Target and Meijer. Prior experience includes roles as Midwest Regional Sales Manager at Focus Food Group and Regional Sales Manager at Smithfield Foods, where Jeff successfully managed the Krakus brand, achieving top market share for imported deli ham in the region. Additional experience encompasses positions as Key Account Manager at Tyson Foods and Key Account Sales Manager at Coca-Cola Enterprises. Jeff holds a Bachelor of Science degree in Sociology from Grand Valley State University.

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