Kat U.

Kat U. currently serves as the Vice President of Lifecycle Marketing at FabFitFun since June 2025, while also working as a Marketing Consultant at Over The Line since April 2017. Prior experience includes serving as the Lifecycle Marketing Director at CHG Healthcare from May 2022 to May 2025 and founding Moonstruck Pilates, a boutique fitness studio, from January 2018 to December 2020. Kat U.'s extensive background encompasses roles at Thrive Market, Everything But The House, The Lucky Group & BeachMint, SpinMedia, Nasty Gal, and eHarmony.com, with a strong focus on lifecycle marketing, CRM, and retention strategies across various digital platforms. Notable engagements include collaborations with Citizen App, Hard Rock Digital, HelloTech, and Exacti.