AW

Alexandra W.

Creative Director Print at Fackelmann

Alexandra W. has a strong background in graphic design and creative direction. Alexandra worked as a Senior Graphic Designer and Creative Director at FACKELMANN GmbH + Co. KG from May 2017 to July 2020. In this role, they were responsible for developing and implementing new packaging concepts and designs for various product lines and private labels of international retailers. Alexandra also worked on product design for FACKELMANN branded products and private labels, conducted trend analysis, and co-developed design concept themes. Additionally, Alexandra was involved in the design and copywriting of communication materials for Asian subsidiaries and showroom decoration.

Prior to this, they were a Senior Graphic Designer and Creative Director at European Quality Housewares Limited, Fackelmann Group. Their responsibilities in this role included developing high-end packaging for Fackelmann APAC countries, designing products, and creating advertising material for ZENKER, NIROSTA, and FACKELMANN in APAC.

Earlier in their career, Alexandra worked as a Junior Graphic Designer at European Quality Housewares Limited.

Overall, Alexandra W. has extensive experience in graphic design, creative direction, product design, trend analysis, and copywriting.

Alexandra W. has a diverse education history. In 2008-2011, they attended Fachhochschule Münster and earned a Bachelor of Arts degree in Graphic design and visual communication, with a main focus on Informationgraphics. In 2011, they also briefly studied Typography at ZHdK Zürcher Hochschule der Künste. Later, from 2011-2013, Alexandra pursued a Master of Arts degree in Graphic design and visual communication, with a main focus on Informationgraphics, at FH Münster. Currently, they are enrolled at FOM University of Applied Sciences for Economics and Management, where they will complete their Master of Science degree in Marketing & Communications by 2024.

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