Katja von Alfthan

Katja von Alfthan is an experienced professional in strategic services and business development, currently serving as the Director of Strategic Services at Factor Nova since January 2022. With a strong background in the health, wellbeing, and pharmaceutical sectors, Katja has held significant roles at Kantar TNS Finland as Director of Innovation & Development Consulting, overseeing three business units, and at Kaufmann Agency Helsinki Oy as Head of Customer Insight. Additional experience includes management positions at Cegedim Finland Oy, Marketing Radar Oy, and A & M Research Oy, focusing on research and consultancy in the FMCG and healthcare sectors. Katja holds an M.B.A. in Service Innovation and Design from Laurea University of Applied Sciences and a BBA from Helsinki Business Polytechnic.