Laura S.

Laura S. has extensive experience in brand marketing, product marketing, and creative direction. Laura is currently the Head of Brand & Product Marketing at Factorial, where they are responsible for overseeing the strategy of multiple product verticals across multiple markets. Prior to this, Laura held the role of Product Marketing Director and Global Lead Product Marketing Manager at Factorial, where they developed go-to-market strategies and analyzed market opportunities. Before joining Factorial, Laura worked as a Senior Design Strategist at Brand Studio, where they streamlined strategic design projects and designed a successful go-to-market plan for a new expense management software. Additionally, Laura has experience in the education sector as a UX & Product Design Lead Teacher at Ironhack. Laura also worked as a Strategy Consultant & Product Designer at RETAIL BRAIN S.L., where they managed strategic projects for fashion retailers and achieved significant revenue growth through brand identity development and sales enablement initiatives. Laura has also held roles such as Head of Sales & Marketing at JAN TAMINIAU, where they launched and implemented global marketing and sales strategies, and as a Brand Marketing & Creative Director at L'EGSQÈRE, where they created and managed a successful RTW brand. Laura has also worked at companies such as Oysho, VIKTOR&ROLF, MARQUES ' ALMEIDA LTD, PREEN BY THORNTON BREGAZZI, and GLOSSYBOX, where they gained valuable experience in trend forecasting, creative design, and brand marketing.

Laura S. has a diverse education history. In 2020-2021, they pursued UX/UI Design at Ironhack. From 2012 to 2016, they studied Fashion Design Womenswear at LCI Barcelona - Escuela Superior. Prior to that, from 2007 to 2012, Laura obtained a degree in Marketing & Publicidad from Universidad Complutense de Madrid. In addition, they completed a Master's program in Comunicación Integral Aplicada from Universidad Villanueva from 2007 to 2011. Laura also engaged in Fashion Design, specifically Fashion Illustration, at the University of the Arts London in 2015. Laura has acquired additional certifications in Product Marketing and Growth Series from Reforge, and Fashion & Sustainability from the University of the Arts London in 2023, 2022, and 2020 respectively.