Daniela Rolloff currently serves as Coordenadora de marketing and Supervisora de Projetos at Faculdade UNIGUAÇU, where responsibilities include overseeing projects in Marketing Intelligence and Web Development, implementing gamification strategies, and innovating projects. Daniela also works as a UX Designer at Redz!, focusing on user experience improvement through strategic screen design and gamification techniques. Prior experience includes serving as Social Media Manager at Agência Libre, where Daniela handled social media planning and content creation, and worked in digital marketing at Carambola Luminárias, managing content across various social media platforms. Daniela holds a Pós-graduação Lato Sensu in Gamification, Engagement, and Digital Marketing from Pontifícia Universidade Católica do Paraná, and a Bachelor's degree in Social Communication with a focus on Advertising and Propaganda from Centro Universitário FAG.