Keith Basso is a seasoned sales professional with extensive experience in regional management and strategic sales across various industries. Currently serving as the Regional Sales Manager for Sun Gro Horticulture, Keith oversees a team of District Sales Managers across 12 states in the Mid-Central Region. Previously, Keith held senior sales management roles at Harris Beverages LLC and SBM Life Science/BioAdvanced, where responsibilities included team leadership, strategic planning, and full P&L accountability. Keith's earlier experience includes a decade at Bayer CropScience, where multiple roles culminated in regional management positions. Keith began a successful sales career at The Scotts Miracle-Gro Company and also worked with Wilton Brands and Triangle Beverage. Keith holds a Bachelor of Arts in Business Administration from Washington State University.