Zainab Faisal

FAIR Consulting Group is a new breed of consultancy that focuses on Customer Experience (CX), digital transformation and cloud solutions through a lens of value creation. We live and breathe one core value, to always be 'FAIR - to our Employees, Customers, Partners and the Community'. We offer end-to-end engagement to our customers, with an uncompromising focus on quality to ensure that we deliver fit for purpose solutions in a true trusted and flexible partnership. Whether it's 'build' or 'buy", we focus on solutions that provide quick time to value, on strategic platforms that are scalable, flexible, integrated and minimise regret cost. Born in Sydney, FAIR partners with iconic Australian brands to create digital experiences that improve the entire customer value chain. With one eye on the present and one on the future, we keep your business prepared for your customers' needs - now and tomorrow. By leveraging strategic tools, tech and creativity we keep our customers at a competitive advantage. As a trusted partner, we also provide advisory and QA services on large digital transformation programs - always focused on delivering a lean MVP on your strategic platform. Our team, driven by customer insights, has a passion for crafting flexible solutions that stand the test of time, grow and adapt to changing business environments. Brands like Lion, Coles and Officeworks rely on us as subject matter experts who think outside the box and deliver outstanding functionality that is clean and flexible, with no compromise on quality. Discover how we have helped some of our customers with their digital transformation journey on our website: www.faircg.com/testimonials.