Katie Blackwell

Katie Blackwell is an accomplished marketing professional with extensive experience in brand and influencer marketing. Currently, as Senior Manager of Brand & Influencer Marketing at Fair Harbor, Katie leads cohesive go-to-market strategies and oversees brand events and campaigns. Previous roles at Mizzen+Main showcased a progression from Integrated Marketing Manager to Senior Integrated Marketing Manager, where Katie significantly expanded the influencer strategy and optimized marketing events. At Sally Beauty, contributions included developing go-to-market plans and leading clean beauty initiatives. With a solid foundation in merchandising and marketing acquired through positions at Kendra Scott and Target, Katie holds a Bachelor of Science in Merchandising with a Minor in Marketing from the University of North Texas, complemented by a MiniMBA.