Falcon’s Beyond
Toni Caracciolo serves as the Executive Vice President of Marketing and Branding at Falcon's Beyond since May 2023, following a substantial career in marketing leadership roles across various organizations. As Co-Owner of Pat the Dog Pet Resort since January 2012, Toni has maintained a strong entrepreneurial presence. Prior experience includes Vice President Global Marketing at Visit Orlando, where Toni led strategic planning and marketing efforts from August 2016 to May 2023. At SeaWorld Parks & Entertainment from 2008 to 2016, Toni held the position of Vice President Marketing & Sales, responsible for marketing strategy and execution across multiple parks. Other notable roles include Senior Director Marketing and Director of Marketing positions at Discovery Cove, and Brand Manager for Busch Entertainment Corporation. Toni's extensive background in branding, marketing strategy, and team leadership is supported by a Bachelor of Arts in Journalism and an Executive MBA from the University of Central Florida.