Carlos Rivera Garcia has extensive experience in marketing and strategic account management, currently serving as National Key Account at FAMOSA since January 2013. In this role, responsibilities include defining and leading commercial strategies for assigned accounts, as well as developing and executing promotional plans. Previous positions at FAMOSA include Sr Brand Manager, managing marketing strategies for brands, and Category Manager, focusing on brand positioning and collection strategies. Prior to FAMOSA, Carlos worked at Twentieth Century Fox as a Product Manager, creating marketing plans for DVD/Blu-Ray launches, and as Trade Marketing, where planning and managing trade marketing campaigns were key tasks. Carlos began career experience at Accenture as a Consultant for Diageo - Heineken, implementing SAP R/3 systems and advising on business processes. Education includes a GESCO degree in Marketing from ESIC Business & Marketing School and a degree in A.D.E. from Universidad Autónoma de Madrid.
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