Sandy Zusmann

Chief Marketing Officer at Fan Rebellion

Sandy Zusmann has a diverse and extensive work experience in marketing. Sandy is currently serving as the Chief Marketing Officer at Fan Rebellion since December 2021. Prior to this, they worked as the Managing Director at Apollo Marketing Partners, Inc. from April 2002 onwards, where they were responsible for business development and managing client engagements.

Sandy also held the position of Director of Marketing at GLOCK, Inc. from September 2015 to October 2019. Before that, they worked as the Director of Marketing at CCH Small Firm Services from June 2011 to November 2013, where they developed new value propositions and brand positioning for the company's products.

Sandy has also served as the Global Vice President of Marketing at Proudfoot Consulting from January 2008 to February 2009, where they were responsible for all strategic and tactical marketing for the company. Sandy authored a four-year strategic marketing plan and redesigned a global productivity study.

Earlier in their career, Sandy worked as the Director of Marketing at Hartwell Industries from September 2003 to July 2004, where they were responsible for all strategic and tactical marketing. Sandy also worked as the Vice President of Marketing at McGinnis Farms/John Deere Landscapes from May 2000 to November 2001, where they established the marketing department and developed brand strategies.

Sandy started their career at The Coca-Cola Company, where they held several roles including Global Brand Manager for Fanta and Associate Brand Manager for Juices. Sandy worked at Coca-Cola USA as a Customer Marketing Manager from May 1990 to July 1997.

Throughout their career, Sandy has gained expertise in developing brand strategies, managing marketing teams, and creating value propositions for various companies in the marketing industry.

Sandy Zusmann has a B.A. in Economics from Duke University. Sandy also holds a Master of Communication degree in Print Journalism from Georgia State University. Additionally, Sandy has a Master of Business Administration (MBA) degree from Northwestern University's Kellogg School of Management, with a focus on Marketing and Organizational Behavior. Sandy also attended Westminster, although no specific degree or field of study was provided for that institution. The details of the start and end years for each educational experience are not given.

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Timeline

  • Chief Marketing Officer

    December, 2021 - present