Josh Powell

Josh Powell is a seasoned professional in brand strategy and marketing with significant experience in the gambling and sports sectors. Currently serving as Director of Brand Strategy at Fanatics since September 2023, following the company's acquisition of PointsBet, Josh previously held the role of Director of Brand Marketing at PointsBet, where responsibilities included brand positioning, media partnerships, and digital engagement. Prior to that, Josh was Digital and Social Director at The Tenth Man, promoting innovative thinking, and spent over six years at Paddy Power Betfair in various roles including Head of International Brand Engagement and Digital Content Manager, focusing on brand awareness and content strategies. Josh holds a Master's Degree in Digital Marketing from University College Dublin and a Bachelor's Degree in Broadcast Journalism from the University of Leeds.