Fanatics
Matthew McCartin is a seasoned marketing executive with extensive experience across various industries. Currently serving as the Global Chief Marketing / Revenue Officer at Fanatics since June 2022, McCartin has a proven track record in leading innovative marketing strategies and driving revenue growth. Previous leadership roles include Chief Omnichannel Officer at RumbleOn, President of Bodybuilding.com, and EVP Global Chief Marketing Officer at USPA Global Licensing Inc. Additionally, McCartin held significant positions at Dickies®, Yum Brands, Sprint, IMS Corporation - INDYCAR, The Richards Group, and USA TODAY. McCartin holds a Bachelor of Arts degree in Marketing and History from Penn State University.
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