Lori Watanabe Yamada

Lori Watanabe Yamada has a diverse work experience spanning over several companies and roles. Lori began their career at ABC Television, where they worked as a Production Assistant for ABC.com, and later transitioned into the role of Associate Producer, responsible for writing and integrating content for West Coast-based shows on the ABC Television Network.

Yamada then moved to The Walt Disney Company, where they held various positions. As a Senior Producer, they managed the launch and day-to-day operations of ESPN/NASCAR e-commerce sites, including the successful re-platforming of ESPNstore.com. Lori later became a Manager and then a Senior Manager of Site Operations for DisneyStore.com, where they oversaw the maintenance and merchandising of the e-commerce site. Yamada continued to progress within the company, eventually becoming the Director of Site Operations for The Disney Store USA, LLC, leading a 12-person team in running the daily operations of Disney Store and Marvel Shop e-commerce platforms.

Their most recent role was with Fandango as the Director of Product Management, where they worked from 2016 to 2021. Lori then transitioned into the role of Senior Director, leading the Product Management team.

Throughout their career, Yamada has demonstrated strong leadership skills and a focus on driving innovation and creating personalized experiences for customers. Lori has successfully spearheaded multiple projects and implemented new business models, resulting in significant increases in conversion rates and incremental revenue for the companies they have worked for.

Lori Watanabe Yamada studied Psychology at UCLA.