BG

Bill Gerth

Director, Digital Engagment

Bill Gerth is an accomplished professional with extensive experience in digital engagement, content strategy, and customer service operations. Currently serving as the Director of Digital Engagement at FanDuel since May 2022, Bill leads a team focused on enhancing customer experiences through digital applications while staying abreast of emerging technologies and trends. Previously, Bill held several director roles at USAA from August 2015 to May 2022, including Director of Content Strategy & Execution and Director of Social Business, where responsibilities included overseeing content alignment with the organization's mission and developing social media strategies. Bill's experience also includes a tenure at Comcast from February 2012 to August 2015 as Director of Customer Service Strategy & Operations, where skillful leadership and strategic integration efforts improved customer experiences. Bill holds a Bachelor of Arts degree in Business Administration and Management from the University of Arizona.

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