FanFinders
Alec Dobbie is the CEO and Co-founder of FanFinders Ltd, a performance marketing and consumer insight company that specializes in connecting brands with parents in the UK baby market. In addition to their current role, Alec has experience as a Director at Dobbie & Sons Ltd, COO at Cantail Limited, and CTO at BallisticBlue.com. With a background in software development and technical consulting, Alec brings a wealth of knowledge and expertise to the companies Alec has worked with.
FanFinders
FanFinders owns and operates communities in the UK and US, powered by our clever tech (Verticalize.ai) and delivering personalized experiences for over 7 million members. By sharing relevant content and offers at the right times, we help our leading brand partners across baby/parenting and beauty connect to their ideal audiences, while remaining compliant with the world's strictest data privacy laws. Our platform covers multiple communities, but with the same core promise: to connect you to your ideal audience. That's why our baby community, Your Baby Club, is a leading supplier of 1st party sign-ups to businesses including Kimberly-Clark, RB, Amazon, Aeroflow, Similac, Target, Nestle, Danone, Amazon, L&G, Hipp Organic and Pampers. Discover how we can help you jumpstart your results.