Mafalda Oliveira

Mafalda Oliveira is a Senior Copywriter at FARFETCH, with extensive experience in crafting compelling copy for product descriptions and promotional campaigns. Mafalda has a strong background in collaborating with cross-functional teams to create engaging content for various platforms, including emails and social media. Previous roles include Senior Copywriter for product initiatives, where feedback was provided to freelance copywriters, and a Junior Product Content Writer role at InboundCycle, focusing on SEO-optimized content. Additional experience includes freelance work in social media management and journalism, with a foundation in Communication Sciences from Universidade do Porto and a specialization in Digital Marketing & Strategy.