Farm Boy Inc.
Paul Lafreniere is an experienced marketing and business development professional with a robust background spanning various industries. Currently serving as Marketing Projects Manager and Marketing Operations Manager at Farm Boy Inc. since July 2015, Paul has contributed to creating a unique shopping experience focusing on fresh food. Prior experience includes roles as Channel Account Manager at Precidia Technologies, where secure payment solutions were developed, and Manager of Client & Sales Support at Western Union, enhancing global payment services. Paul also held positions at MODASolutions Corporation, where online payment solutions were pioneered, and Hemera Technologies, focusing on e-commerce and digital images. Earlier career experience at Corel Corporation involved negotiating sales contracts and managing accounts. Paul holds a Bachelor of Arts in Economics from Laurentian University.
Farm Boy Inc.
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Selected as one of Canada’s 50 Best Managed Companies, Eastern Ontario based Farm Boy provides a unique and friendly, fresh-market shopping experience. Featuring their signature farm-fresh produce and organic, natural and locally sourced foods, plus their popular store brands and wholesome fresh prepared meals, made from scratch in the Farm Boy Kitchen. With legions of loyal customers, Farm Boy has grown from a small produce stand starting in Cornwall in 1981 to 47 stores located in Brantford, Burlington, Barrie, Cambridge, Cornwall, Guelph, Hamilton, Kingston, Kitchener, London, Newmarket, Ottawa, Oakville, Pickering, Richmond Hill, St. Catharines, Toronto, Waterloo and Whitby. The company plans to continue its fresh market expansion across Ontario. Our Company - Farm Boy provides a unique and friendly fresh shopping experience in comparison to big box retailers and conventional grocers. Recognized for our fresh products and exceptional customer service; our success has enabled us to grow throughout Ontario. Our People- At Farm Boy, people really do make the difference! That’s why we continually seek out the friendliest people to join our team and support our vision of providing the best fresh shopping experience for our customers. In our fast-paced, dynamic work environment, our team shares a passion for excellence and continuous improvement. Our Products- From the moment you walk into a Farm Boy store, it is clear that the produce is fresher and of the highest quality. Fresh produce is the heart and soul of our business. This relentless dedication to freshness and pure food goodness is what has earned our customers’ trust, making us their number one choice for fresh tasty products.