Tamara Didenko

UX Design Lead at Farmers Insurance

Tamara Didenko is a seasoned UX and product design professional with extensive experience leading design teams and executing product strategies across various tech companies. Currently serving as a UX Design Lead at Farmers Insurance, Didenko has successfully launched a new quoting platform and improved multiple user flows, achieving significant efficiency gains. Previous roles include Senior Product Manager at Pex, where Didenko spearheaded initiatives that led to substantial revenue growth and user satisfaction enhancements. Didenko's background encompasses positions at Trelora Real Estate, Blackbelt.ai, Logitech, Kendo Brands, and OZY, showcasing a robust portfolio of design achievements, including the development of comprehensive design systems and dispute resolution tools. Didenko holds a Master's degree in Publishing and Editorial Management from Kuban State University and a UX design certificate from UC Berkeley Extension, with ongoing studies at Stanford University.

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Farmers Insurance

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Farmers Insurance Group is an American insurer group of automobiles, homes and small businesses and also provides other insurance and financial services products.


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10,000+

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