Lionel Johnston is the founder and Managing Director of Farmers Marketing, a marketing agency specializing in digital outreach for small and medium-sized businesses. Additionally, Lionel hosts the Master Modern Marketing podcast to aid business owners in navigating the digital landscape. With extensive experience in marketing and sales roles at various companies such as Transportation Marketing and Sales Association, Bison Transport Inc., and Travel Manitoba, Lionel has a background in developing marketing strategies and promoting products. Lionel also has a history with Vector Marketing, where Lionel rose from a Sales Representative to a Division Coordinator. Lionel holds an MBA with a concentration in Marketing from the University of Manitoba.
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