FAT Brands
Alix Fitch is a seasoned marketing and social media professional with extensive experience spanning over a decade. Currently serving as Senior Social Media Manager at FAT Brands Inc., Alix oversees the social media strategies for a diverse portfolio of 18 restaurant brands globally. Previously, Alix held the position of Marketing Director at IRRELEVANT WEEK, INC., leading media presence and social media management, and has held various roles including Digital Marketing Manager at USTA Southern California, Senior Social Media Strategist at The Tombras Group, and Social Media Community Manager at Laundry Service. Alix's background includes developing engaging content for prominent platforms such as FOX Sports and Universal Sports Network, alongside responsibilities in public relations and brand partnerships. Alix holds a Bachelor's degree in Communication Marketing and Sports Media Studies from the University of Southern California.
FAT Brands
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FAT Brands Inc. is a leading, global, multi-brand, restaurant franchising company that strategically develops, markets, and acquires restaurant concepts worldwide. FAT Brands currently operates Fatburger, Buffalo’s Cafe, Buffalo's Express and the Ponderosa & Bonanza Steakhouse concepts, with over 300 locations world-wide.