Greg Fay is a pioneer in the land brokerage industry. When Greg founded Fay Ranches in 1992, it was initially called Fay Fly Fishing Properties. Greg was the first to assign value to the recreational amenities of large agricultural ranches. He began marketing ranches on a national and international basis to a new audience in the hopes that there were buyers who would also place a subjective value on the quality of the trout fishing or elk hunting on a given ranch. This was a paradigm shift in the market. Prior to Greg’s new approach, the value of a ranch in Montana was based primarily on its agricultural production.
Since 1992, Greg has transacted many millions of dollars in farms, ranches, and sporting properties and has successfully executed some of the most significant land sales and acquisitions in the Rocky Mountains. With the support of his family and the help of many wonderful people along the way, Fay Ranches has grown to be the leading land brokerage in the United States, representing some of the finest land assets from Oregon to Florida. Fay continues to lead the industry in the sale of sporting ranches but has also expanded its marketing to reflect the value drivers of land in the different regions of the US, including vineyards, timber, farms, and production ranches, in addition to hunting and fishing.
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