Marina Fernández Prado

Marina Fernández Prado is a seasoned professional in sports management and marketing, currently serving as a Partnership Activation Account Manager for Spotify at FC Barcelona since January 2024. With extensive experience at You First from November 2016 to December 2023 as a Senior Manager, Marina specialized in athlete management, brand management, PR, digital marketing, and event management. Additionally, Marina has contributed to education as a lecturer in Sports Management at EAE Business School, Tecnocampus, and Sports Management School Barcelona, focusing on sports events. Earlier roles included tennis coordinator for Associació del Personal de "la Caixa" and positions in accounting and event management at Alcoa and Fraunhofer IAO. Marina holds a Master’s in Sports Management from UPF Barcelona School of Management and degrees in Business Management from Hochschule für Technik Stuttgart and Universidad de Oviedo.