FCB Aotearoa
Anne Lipsham has an extensive background in media and advertising, with experience in various roles including Chief Strategy Officer, Head of Strategy, Strategy Director, and Media Director at FCB New Zealand. Prior to their current position, Anne worked as a Senior Marketing Executive at RBS and held roles at PHD and Lowe Worldwide. Anne earned a Diploma in Advertising from Auckland University of Technology.
FCB Aotearoa
What do you want to change? Every day, our advertising influences thousands of tiny decisions New Zealanders make about all kinds of things - from where they buy a hammer or what programme they watch, to how they help someone with depression. These tiny individual changes add up to big shifts in attitudes and behaviour. Changes that have helped grow small sales into big sales, small businesses into big businesses and even helped change the shape of our society. These changes have been achieved through our advertising, using our skills in strategy and planning, creative, direct and digital, media, and public relations. Specialities Advertising, Integrated Communications, Creative, Media Planning/Buying, Social Media, Branding, Strategy/Planning, Social Marketing, Digital, Mobile, Direct/CRM,Integrated Marketing, Promotion, Public Relations, Community Engagement, Multicultural/Maori Communications, Experiential, Data Strategy/Analytics, Retail/Shopper Marketing, Events/Sponsorship