FCB Aotearoa
Blair Alexander is a highly experienced professional who has held various leadership roles in the media industry. Currently serving as the CEO of FCB Media, Blair has also worked at UM New Zealand as a Managing Director. With a Master's degree from The University of Waikato, Blair has demonstrated a strong track record of success in media management over the years.
FCB Aotearoa
What do you want to change? Every day, our advertising influences thousands of tiny decisions New Zealanders make about all kinds of things - from where they buy a hammer or what programme they watch, to how they help someone with depression. These tiny individual changes add up to big shifts in attitudes and behaviour. Changes that have helped grow small sales into big sales, small businesses into big businesses and even helped change the shape of our society. These changes have been achieved through our advertising, using our skills in strategy and planning, creative, direct and digital, media, and public relations. Specialities Advertising, Integrated Communications, Creative, Media Planning/Buying, Social Media, Branding, Strategy/Planning, Social Marketing, Digital, Mobile, Direct/CRM,Integrated Marketing, Promotion, Public Relations, Community Engagement, Multicultural/Maori Communications, Experiential, Data Strategy/Analytics, Retail/Shopper Marketing, Events/Sponsorship