FCB Aotearoa
Charlotte Bosomworth is currently working as an Account Director at FCB Aotearoa, managing the Air New Zealand account. Charlotte has previously held roles as an Account Director at Ogilvy Australia, covering for the Senior Account Director on maternity leave and working with Suncorp Group. Before that, Charlotte was a Business Director at Colenso BBDO, working with clients such as Spark NZ and Skinny NZ. Charlotte has experience in digital and brand portfolios from their time as a Senior Account Manager at CHE Proximity, an Account Manager at 303 MullenLowe, and a Social Media Executive at Media Lab. Charlotte holds a Bachelor of Arts in History and Anthropology from Victoria University of Wellington and has completed additional education in strategic planning and marketing.
FCB Aotearoa
What do you want to change? Every day, our advertising influences thousands of tiny decisions New Zealanders make about all kinds of things - from where they buy a hammer or what programme they watch, to how they help someone with depression. These tiny individual changes add up to big shifts in attitudes and behaviour. Changes that have helped grow small sales into big sales, small businesses into big businesses and even helped change the shape of our society. These changes have been achieved through our advertising, using our skills in strategy and planning, creative, direct and digital, media, and public relations. Specialities Advertising, Integrated Communications, Creative, Media Planning/Buying, Social Media, Branding, Strategy/Planning, Social Marketing, Digital, Mobile, Direct/CRM,Integrated Marketing, Promotion, Public Relations, Community Engagement, Multicultural/Maori Communications, Experiential, Data Strategy/Analytics, Retail/Shopper Marketing, Events/Sponsorship