FCB Partners
Massimiliano Sala is currently the Head of the Creative Team at FCB Milan, where he oversees copywriting for brands such as Nivea, Nivea Men, Eucerin, and Labello. Prior to this role, he served as a Senior Copywriter at the same company from 2005 to 2011, working on various accounts including NIVEA, SKY, and UniCredit. He also gained experience as a Copywriter at Opinion Leader S.r.l., where he worked on brands such as Philip Morris, Vodafone, and Jeep®. Sala holds a degree in Copywriting from Istituto Europeo di Design and a Maturità Artistica from Liceo Artistico Statale I Hajech in Milan.
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FCB Partners
FCB Partners is an Italian integrated marketing and communication agency, part of FCB's global creative network. Founded in 1873, the network has more than 8.000 employees in 120 offices distributed in 90 countries. ☞ At FCB we believe that the best part of a brand’s story is never finished, the story of a brand in which the next chapter is still to be written and we want to be the ones to do it!