FCB Ulka
Anwesha Mohanty is a seasoned marketing professional currently serving as a Senior Brand Executive at FCB Ulka since September 2024. Prior experience includes roles as a Brand Associate at L&K Saatchi & Saatchi, Client Servicing Executive at CupShup, and Brand Solutions Executive at Alchemy Group. Anwesha began the career journey in 2021, holding various internships, including positions at YAAP, Mediawire.in, ET Panache Travel, and TEDxBennettUniversity. Educational background includes a Bachelor of Arts in Journalism and Mass Communication from Bennett University, completed in 2022.
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FCB Ulka
FCB Ulka Advertising is the flagship agency of the FCB India Network, one of the fastest growing networks in the country. The network amongst the top 5 fully integrated marketing communications company in India. with over 120 Indian & Multinational clients and 700 professionals working across six offices in seven cities. The agency was established in 1961 where it has been an epitome of brand building; carrying forward the rich lineage. The agency now upholds the brand philosophy of ‘Never Finished’ by their storytelling praxis of not just changing attitudes but changing consumer behaviour and understanding the deeper brand purpose with a new planning protocol - Brand Bedrock. Besides two mainline creative agencies- FCB Ulka and FCB Interface, FCB India has an array of specialised divisions such as Lodestar UM (Media), FCB Interactive(Digital), FCB Healthcare (Healthcare), FCB Cogito Consulting (Brand consulting), FCB Asterii (Analytics), FCB Aquila (Activation), FCB Neon Brand PR (PR). The network is a part of FCB Worldwide, a 140+ years agency network with presence in 80 countries, 1000+ brands, 8000+ people, owned by the Interpublic Group of Companies (IPG).