FCB/SIX
Helena Papp Gonçalves is currently working as an Account Executive Pl at FCB/SIX, where Helena manages campaigns focused on lead generation, lead nurturing, relationship, utility, and repurchase. Helena has a background in content planning, social media management, and design, with experience in various marketing and advertising roles at companies like FCB Brasil, SunsetDDB, MOD Marketing & Inovação, and more. Helena holds a Bachelor's degree in Advertising and Publicity from Universidade de Taubaté.
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FCB/SIX
FCB/SIX is a first-of-its-kind agency – a creative data marketing agency and technology consultancy. We’re built from the ground up to bring the twin powers of creativity and data together, underpinned by technology, to engineer Individualized Brand Experiences (IBX). IBX re-center brand focus on each individual customer experience. This enables brands to connect to the individual in relevant and personal ways, driving acquisition, engagement, loyalty and, ultimately, unlocking lifetime value. Our vision is to create a world in which no two people experience a brand in the same way. We do this by bringing together a unique combination of capabilities and world-class creative talent, dedicated to helping marketers scale strategies, processes, data, technology and creativity to grow brands through customer unification and connectivity.