Traci Barron

Traci Barron (Lukawski) is a seasoned professional with extensive experience in market research, innovation management, and product development. Currently serving as the Market Research Program Manager at Federal Signal Corporation since January 2019, Traci is responsible for identifying and evaluating business transformation initiatives and leading digital customer experience efforts across the organization. Traci's previous roles include Innovation Manager at Optimal Design, where the establishment and growth of a new downtown Chicago location took place, and positions at Federal Signal Corporation as Strategic Innovation Manager and Product Manager. Early career experiences include serving as Senior Project Engineer at Kolcraft Enterprises, Engineer/Project Manager at IDEO, and Project Engineer at Johnson Controls Automotive. Traci holds a B.S. in Mechanical Engineering from Purdue University and has completed Executive Education programs in Strategic Marketing Management and Finance at The University of Chicago Booth School of Business.