Luana Pereira

Head Of Growth & Business Development at Feedz by TOTVS

Luana "Lupe" Pereira has a diverse work experience that spans several industries and roles. Luana began their career as a Membro Equipe Eletrônica at Equipe UFSC Baja SAE in 2012, where they were involved in the development of the telematics system. Luana then worked as an Intern at GIPSA-Lab in 2014, assisting with the Longitudinal Vehicle Control project. In the same year, Lupe participated in a collective project at GIPSA-Lab, where they contributed to the construction of a roughness meter for glacier analysis.

In 2015, Lupe worked at the Universidade Federal de Santa Catarina on a project focused on the evaluation of urban traffic estimation methods. Luana was responsible for simulating real traffic conditions and analyzing data using Python and Matlab. Luana then joined Dialetto in 2016 and held various roles, including Inbound Marketing Intern and Analyst, where they developed marketing strategies and managed client relationships. Luana also worked as a Customer Success Manager, focusing on client satisfaction and success.

In 2020, Lupe joined Feedz as the Head of Growth and Business Development. In this position, they demonstrated expertise in strategic leadership and was responsible for identifying growth opportunities and implementing effective strategies to achieve revenue goals.

Luana "Lupe" Pereira attended Universidade Federal de Santa Catarina from 2010 to 2017, where they earned a Bachelor's degree in Mecatrônica, Robótica e Engenharia de Controle e Automação. Additionally, they studied at Grenoble INP - Ense3 from 2014 to 2015, focusing on Automatique Systèmes et Information within the same field of study. Lupe also obtained several certifications, including Data Science para Marketing e Negócios from Buscar ID, the Springboard Women's Development Programme from Springboard Women's Development Program, Inbound Certification from HubSpot, Introdução ao Inbound Marketing and RD Station from Resultados Digitais, and Nível B1 Proficiência em Língua Francesa from Alliance Française de Florianópolis.

Links

Timeline

  • Head Of Growth & Business Development

    November, 2021 - present

  • Marketing Coordinator

    February, 2020