Sara Silva

Strategy Director at Felicidad

Sara Silva is an experienced Strategy Director with a strong background in brand strategy and communication across various industries. Currently serving as Strategy Director at Felicidad since April 2024, Sara previously held similar positions at Lew'Lara\TBWA, monkey-land, Fbiz, GREY BRASIL, and J. Walter Thompson Worldwide, where significant contributions were made to notable brands such as Coca-Cola, Johnson&Johnson, Jeep, and Nissan. With a career spanning over two decades, Sara has honed expertise in developing comprehensive branding and marketing strategies, leading numerous successful campaigns, and managing diverse teams. Educational qualifications include a postgraduate degree in Marketing & Communication and ongoing undergraduate studies in Psychology.

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