Edissa Sofia Baretta is an experienced intellectual property and brand protection lawyer with a comprehensive background in various legal fields. Edissa worked as an Associate at Bresner Cammareri IP - BCIP, focusing on brand protection, copyright, and trademarks, providing advisory services and managing IPR portfolios. Currently, Edissa serves as Media, Production & Marketing Law Legal Counsel at Ferrero, specializing in the drafting and negotiation of commercial agreements for digital marketing, advertising campaigns, and media production. Prior experience includes an Associate position at Bird & Bird LLP, where Edissa provided legal advice on intellectual property matters, drafted and revised contracts, and handled litigation involving trademarks and unfair competition. Edissa's educational background includes a Laureata in giurisprudenza from Università Statale degli Studi di Milano and a Postgraduate Master in Creative and Cultural Industries Management from King's College London.
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