Heather Ward

Heather Ward is an accomplished marketing professional with extensive experience in brand management and innovation across prominent companies, including Mars and Ferrero. As a Sr. Associate Brand Manager at Mars, key achievements include developing the global innovation platform for TWIX® and launching the major SNICKERS® Brownie line, while promoting to Sr. ABM within three years. At Ferrero, responsibilities as Brand Manager for Kinder Joy involved executing multiple product launches and developing a five-year innovation pipeline. Heather began her career with internships focusing on marketing and advertising, culminating in an MBA from The University of Chicago Booth School of Business, complemented by a BA in Psychology and Communication from The George Washington University.