Cheng Hoe Lim

Cheng Hoe Lim is an accomplished account manager with extensive experience in the nonwoven, hygiene, healthcare, babycare, feminine care, and adult incontinence sectors at Fibertex Personal Care Group since December 2017. Prior to this role, Cheng held various positions at Becker Industrial Coatings, including Account Manager for ASEAN and Technical Lead in R&D Business Development, focusing on coatings research and analytical chemistry. Cheng's career began as a Chemist, progressing to a Senior Analytical Chemist, and involved significant responsibilities in result analysis and equipment maintenance. Cheng also served as a Research Assistant at Universiti Tunku Abdul Rahman, conducting practical classes and supervising undergraduate projects. Cheng holds a Master of Science and a Bachelor of Science in Chemistry from the same institution.