Hristiyan Petrov has extensive experience in consumer engagement and trade management, currently serving as Traditional Trade Manager West at FICOSOTA since October 2014, and previously as Junior Regional Manager West. Prior roles include Regional Consumer Engagement Supervisor at Philip Morris International from November 2007 to September 2014, where responsibilities encompassed team management, achieving business objectives, and ensuring compliance with company standards. Additional experience includes positions as Consumer Engagement Executive and HoReCa Representative at Lucky Partners Ltd. Hristiyan holds a Bachelor's degree in Macroeconomics from Plovdiv University and a High School Degree in French Language from a French High School.
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