Tanvi Marathe

Tanvi Marathe is a seasoned professional with extensive experience in digital marketing and user experience management, currently serving as Senior Manager of Digital Experience at Fidelity Canada since July 2019. In this role, Tanvi oversees digital user experience, marketing technology, and leads the UX and content management team, focusing on continuous improvement of various digital properties. Previously, Tanvi held significant roles at BMO Financial Group as a Senior Marketing Analyst and at Fidelity Investments as a Digital Analyst, where responsibilities included managing digital marketing performance and executing A/B tests to enhance user journeys. Tanvi's educational background includes a Master’s in Integrated Marketing from New York University and certifications in Product Management and Digital Transformation from Acumen Academy and Stanford University, respectively. Additional experience encompasses various roles in product marketing and digital project management across multiple companies, showcasing a strong capability in strategic marketing and cross-functional collaboration.