Anjali Lai

Anjali Lai is the Director of Research at Fidelity Center for Applied Technology, where they conduct multimodal research to help leaders understand the influence of sociocultural and technological changes on consumer behavior and decision-making. Previously, they served as a Senior Analyst for Forrester, developing methodologies to analyze the impact of technology on global consumer trends. Anjali held roles at the New York Public Library focused on digital marketing strategy and managed Boston University's undergraduate admissions student representatives. Currently, Anjali is also an adjunct faculty member at Columbia University, teaching courses related to digital media and analytics while pursuing advanced degrees at Boston University and the University of Michigan.