Christine Madigan

Christine Madigan is an experienced marketing executive currently serving as Chief Consumer Officer and Senior Vice President at Tufts Medicine since January 2022, where a comprehensive reimagination of the brand and the centralization of marketing and communications has been led. Previously, Christine held various leadership roles at New Balance from February 2003 to December 2020, including Vice President of Global Licensing and Vice President of Responsible Leadership, where strategic direction was developed for global business plans and corporate responsibility initiatives. Earlier positions included Director of Global Marketing and Brand Management at Polaroid, Vice President of Marketing at Viacom, and Brand Management for Diet Coke at Coca-Cola USA. Christine holds an MBA in Marketing and Management from Northwestern University's Kellogg School of Management and a BA from Tufts University.