FIFA
Aline Rodrigues Lötscher is a seasoned professional in media partnerships and communications, currently serving as Senior Media Partnerships Relations Manager at FIFA since September 2017. Aline's experience encompasses roles at various organizations, including Cruzeiro Esporte Clube and the Sports and Leisure Department of the Government of Minas Gerais, where Aline developed strategic communications plans and managed marketing campaigns. Aline contributed to the FIFA World Cup 2014 Special Coordination Office by creating communications strategies and media tools. Previous experience includes positions in sports writing and editing at agencies like Pontomobi and Agencia EFE. Aline holds a Master's degree in Management from the FIFA Master program and a Bachelor's degree in Social Communication, majoring in Journalism.
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FIFA
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Founded in 1904, the Fédération Internationale de Football Association (FIFA) is the umbrella organisation of its members, currently 211 national football associations. Its main objectives, enshrined in its statutes, are to develop football around the world, to stage international competitions and to protect the integrity of football (against match manipulation, doping etc.). FIFA is composed of a number of political bodies (such as the FIFA Congress and the FIFA Council) and the administration. The highest political position is the FIFA President, elected every four years by FIFA’s member associations. The FIFA administration, with some 720 people from over 50 nations, is based in Zurich. It is run by the Secretary General (CEO). FIFA stages FIFA World Cups™ in various forms such as youth, men’s and women’s, futsal, beach soccer or club competitions. The men’s FIFA World Cup™ is not only the most popular single sporting event in the world but also the financial backbone for FIFA and its efforts to develop football worldwide. The financial success of the FIFA World Cup™ allows FIFA to run a wide range of football development programmes and to provide funds, infrastructure and know-how to its member associations through the FIFA Forward Development Programme.