Samantha Mandarino

Samantha Mandarino is a seasoned marketing professional with extensive experience in various leadership roles within the cannabis and retail industries. Currently serving as Senior Director of Marketing & Communications at FIKA Cannabis since January 2022, Samantha previously held significant positions at Canopy Growth Corporation as Director of Marketing & Communications and National Retail Marketing Manager, and at Second Cup as National Marketing Manager and Marketing Specialist. Additional roles include Marketing Specialist at Toppits Foods Ltd., Design Intern at Rooftop Agency, Photography Intern at Roots, and Brand Ambassador at Mosaic Sales Solutions. Samantha holds a Bachelor's degree in Creative Advertising from Humber College, obtained in 2014.