FinChoice
Genesis James Buico, RN, CSSYB, is a multifaceted professional with a strong background in design and entrepreneurship. Currently serving as the Founder of Creatopia Digital Marketing and a UX/UI Designer at E2W Incorporated, Genesis has extensive experience as a Senior UX/UI Designer on Upwork since January 2016. Genesis also operates 3Gens Printworks & Services, ensuring high-quality, timely deliverables for clients. Previous roles include Lead Designer at ATLRx and UX/UI Designer at Oxsome Web Services, where collaboration on enhancing client content was a key focus. Additional experience includes web and graphic design roles at Pivt Enterprise, 3Gen’s Esolutions, Lev, and MerchantSide Marketing Group. Genesis holds a Bachelor of Science in Nursing from St. Paul University Surigao, attained between 2010 and 2014.
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FinChoice
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FinChoice is an innovative digital financial service provider who specializes in fast loans, insurance and VAS products digitally to a growing base of customers in Africa. We are obsessed with customer experience, usability, conversion, transparency and instant fulfilment. These key themes are at the heart of our decision-making processes and approach to product development. We are a small team of talented software engineers, analysts, product owners, marketing and credit risk specialists that collectively chase our vision of being our customer’s favourite digital financial services provider. We build our platform for scale using a mixture of technologies and patterns. We believe that our focus on innovation and creating the best digital experiences for our customers will continue our significant growth in customers and profitability.