Elena Cosma

Elena Cosma has a diverse work experience spanning over 20 years. Their most recent role is as the Product Strategy for B2B Fintech/Open Banking at Finqware since June 2020. In this position, they develop the vision and roadmap, drives product development, and oversees go-to-market strategies.

Prior to this, Elena worked at Vodafone in various roles. From October 2018 to May 2020, they served as the Integration Lead for the Commercial B2B Unit. In this capacity, they led the development of the commercial strategy for the SOHO, SME, and Corporate segments. Elena also acted as the Manager of Mobile Propositions and Pricing from September 2018 to January 2020, where they were responsible for defining core mobile services, convergence roadmap, and value-based pricing strategies.

Before their time at Vodafone, Elena held positions at COSMOTE, Ipsos Interactive Services, EWIR, and Orange Romania SA, where they gained experience in product management, marketing, and customer care.

Overall, Elena has demonstrated a strong background in product development, commercial strategy, and customer management throughout their career.

Elena Cosma obtained a Bachelor's degree in Management of European Institutions and European Studies from Universitatea "Babeș-Bolyai" din Cluj-Napoca, which they attended from 1998 to 2002. Elena then pursued a Master's degree in Business Management at Université Clermont Auvergne from 2000 to 2003. Additionally, they completed a Master's degree in market research, advertising research, and political research at the University of Bucharest, where they studied from 2004 to 2006.

In terms of certifications, Elena obtained a LinkedIn certification in Pricing Strategy: Value-Based Pricing in December 2021. In November 2020, they received an edX Verified Certificate for Entrepreneurship 101: Who is your customer? Elena also obtained a Blue Ocean Practical Introduction™ certification from Blue Ocean Strategy | Shift | Leadership in June 2020. Furthermore, Elena received a LinkedIn certification in Change Management Foundations in September 2018 and another in Design Thinking: Implementing the Process, also in September 2018.