FIREFISH
Susie Hogarth is the Head of Cultural Strategy at FIREFISH, bringing extensive experience in trends analysis, forecasting, and consumer research. Susie has held key positions at companies like We Are Social, Flamingo, and Canvas8, where Susie led various strategic projects for global clients. Susie excels in creating insights that inform brand strategy, product innovation, and creative decisions, showcasing their expertise in cultural insights and trend forecasting.
FIREFISH
We use unconventional thinking and approaches to deliver uncommon sense. We bring this to the heart of the decision-making process to help brands innovate, communicate and grow. Companies and brands like PayPal, Unilever and Twitter. We believe brands are most likely to succeed if they are built on a foundation of insight and a rigorous understanding of real people and their culture. We combine that with our brand expertise, sector knowledge and smart thinking to get to the transformative insights that make a real difference. We have offices in London & New York as well as a handpicked global partner network for a truly global reach. Also within our group are quantitative specialists, the numbers lab, insight communication specialists, Insider, and kids & family consultancy, The Pineapple Lounge. If you want to collaborate, get in touch.