Firehouse Subs
Dena vonWerssowetz has a diverse work experience spanning multiple industries. Dena started their career as a Financial Analyst at Brunswick Boat Group in 2007 and then moved on to The Walt Disney Company as a Disney Consumer Products Graduate Intern in 2009. Dena joined PepsiCo in 2010 and held various marketing roles, including Key Account Manager, Marketing Brand Manager, and Senior Marketing Director for International Beverages. Dena'smost recent position at PepsiCo was as the Senior Marketing Director for Foodservice. In 2023, they became the Chief Marketing Officer for Firehouse Subs in the US and Canada.
Dena vonWerssowetz completed a Master of Business Administration (M.B.A.) degree in Marketing and Supply Chain Management from the University of Tennessee, Knoxville in 2009. Prior to that, they attended the same university from 2003 to 2007, but their specific degree and field of study during that time are unknown.
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Firehouse Subs
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Firehouse Subs® is a restaurant chain with a passion for hearty and flavorful food, heartfelt service and public safety. Founded in Jacksonville, Florida in 1994 by two brothers and former firefighters, Firehouse Subs is a brand built on decades of fire and police service, hot and hearty subs piled high with the highest quality meats and cheeses and its commitment to saving lives through the establishment of the non-profit Firehouse Subs Public Safety Foundation®. Driven by the passion of more than 400 Firehouse Subs franchisees to serve their local communities, for the fourth consecutive year, based on recent Technomic Insight consumer data, Firehouse Subs was named the No.1 brand in the restaurant industry that "Supports Local Community Activities." Today, Firehouse Subs has over 1,245 locations open with hundreds more in the works. As Firehouse Subs continues to grow, we remain focused on building and sustaining a strong business for our area representatives and franchisees. We’re actively seeking entrepreneurs, business professionals and military veterans pursuing their piece of the American dream. Reach out today for more information.