Gemma Rial

Brand Strategy Director at FIRMA

Gemma Rial is the Founder & CEO of Real Kids, launched in 2023 with a mission to promote healthier eating and living for children. In addition to leading Real Kids, Gemma serves as Brand Strategy Director at FIRMA since 2019, and previously held the same role as a freelancer from 2016 to 2019, working with prominent brands such as Telefónica, LVMH, and Natura Bissé on key strategic questions. Earlier professional experiences include roles at Morillas Brand Design as Client Partner/Brand Consultant, Wolff Olins as Senior Program Manager, Lambie-Nairn as Client Manager, and IPG Mediabrands as Digital Strategist EMEA. Gemma holds a Degree and Master in Business Administration and Management from Esade and completed a Master in Business Administration and Management at the Indian Institute of Management Bangalore.

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