Sohrab Sitaram

First Coffee is a first of its kind coffee concept launched in India. The focus is on being a high grade, sustainably sourced single origin, single estate coffee chain. Our Vision: Becoming a part of everyone’s daily life, with the first coffee of the day First Coffee prides itself as the pioneer of a technology- driven new retail model to provide coffee and other products of high quality and competitive affordability. First Coffee prices itself over the quality of our product offerings. Our mission is to become central to everyone’s daily routines using coffee and beverages as our elixir.