First Financial Security, Inc. (FFS) is a national insurance agency that partners with some of the country’s leading insurance carriers. Together, we equip, train, and support thousands of FFS Field Associates who are licensed to deliver quality financial products to households across America.

Founded in February 2006 and led by CEO Phil Gerlicher and President Vince Rokose, First Financial Security has grown into a premier financial services company helping to meet the needs of Middle American families.

    No matter what we do or with whom we interact, First Financial Security strives to “be better.” 

We’ve been vigilant in the creation of a solid business platform that will sustain our growth in years to come. We are confident in our systems, processes, and people to be better than anything the industry has known, better than our competitors, such that our “better” becomes the standard for the entire industry going forward.

Insurance

First Financial Security

Vince Rokose

Michael Hatter

Jason Bowers

Tony Jackson

Trent Asher

Andrew Cowan

Jay Hosier

Chi Luu

The Leadership Team at First Financial Security is responsible for setting the strategic direction and vision of the company. Composed of key executives, including the President and Chief Information Officer, this team collaborates to develop innovative approaches to support the growth and success of FFS Field Associates. They focus on enhancing operational efficiency, driving compliance with industry standards, and fostering a culture of continuous improvement that aligns with the company's commitment to "being better."

Leadership Team

Insurance Sales Team

Marketing Team

Client Services Team

Leadership Team

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Team members

Other teams at First Financial Security

Insurance Sales Team

Marketing Team

Client Services Team