First Group can be found throughout South Africa and in the United Kingdom, with our Customer Support Centres based in KwaZulu-Natal, South Africa and the Whicham Valley, Northwest England.

First Group has been delivering superior customer experiences across its properties, including hotels, golf villas, all-suite properties, resorts, apartments and chalets since 2004.

First Group is a private company serving customers throughout South Africa, the United Kingdom and Europe, and employs over 2,500 highly trained personnel, linked worldwide by sophisticated networks.

Supported by a hand-selected, common-vision management team, the Group has successfully developed a portfolio of leisure and business accommodation providing customers with a full spectrum of hospitality options including weddings, conferencing, wellness spas, comprehensive entertainment and a host of ancillary business and leisure services.

First Group is committed to delivering a complete experience to all customers, regardless of demographics, personal preference or interest. We go to extraordinary lengths to enhance every facet of any stay at the properties we manage, and continuously aim to exceed expectations and infuse excellence by introducing novel and exciting activities, amenities, excursions and top-end business services.

Hotels & Hospitality

Property Development

Property Management

First Group ZA

First Group ZA's headquarters in Hillcrest, South Africa

Shaun Lamont

Naghmana Kassim

Jason Russell

Cecilia Bauer

Victor Phungula

The Administrative and Operations Team at First Group ZA ensures seamless operation across various functions including customer service, facility management, and office administration. Key responsibilities encompass managing customer contact centers, overseeing property facilities, providing design and Print (DTP) support, and executing front office tasks to guarantee exceptional experiences for all guests. This team plays an integral role in aligning operational processes with the company’s commitment to exceeding customer expectations and delivering outstanding hospitality services.

Administrative and Operations Team

The Financial Team at First Group ZA is responsible for managing the company's financial health and ensuring accurate financial reporting. Key responsibilities include budgeting, forecasting, payroll management, financial analysis, and compliance with relevant financial regulations. The team plays a crucial role in strategic planning, resource allocation, and supporting the overall business objectives by providing actionable financial insights.

Financial Team

The Leadership Team at First Group ZA comprises two Managing Directors and a Franchise Principal who work collaboratively to define and execute the company’s strategic vision. They oversee operations across all properties, ensure superior customer experiences, manage high-level decision-making, and drive the growth and development of the company's diverse hospitality services.

First Group ZA

Org chart

Teams

Administrative and Operations Team

Financial Team

Leadership Team

Offices

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